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The Lundberg Institute Mission

The purpose of the Lundberg Institute, a non-profit organization, is to forge a patient-physician alliance based on trust, providing research, education, leadership, strategies, and communications that promote evidence-informed, efficient, and effective health care delivery to benefit the health and well-being of patients, physicians, and the public.

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Curious Dr. George Blog

Curious Dr. George | Plumbing the Core and Nibbling at the Margins of Cancer

Is there a Better Descriptive Name than Personalized Medicine?

Jerald P. Radich, MD, Director of the Molecular Oncology Lab at the Fred Hutchinson Cancer Research Center, and Professor of Medicine at the University of Washington School of Medicine, Seattle, Washington. Q: What’s in a name? Should “it” be “Personalized Medicine,” “Precision Medicine,” or perhaps, “Accurate Medicine”? A: Much of what we do in my laboratory […]

Curious Dr. George | Plumbing the Core and Nibbling at the Margins of Cancer

Seeing the Forest for the Trees: How Cancer Evolution Affects Treatment

Lisandra E. West, PhD, Senior Scientific Knowledge Engineer, CollabRx. Q: How might current thinking on tumor evolution/heterogeneity and sequential mutational profiling inform optimal therapy selection? A: I’d like to share some learnings from ASCO, 2016: To help think about tumor evolution over the course of time and treatment of cancer, I’m a fan of the palm […]

Curious Dr. George | Plumbing the Core and Nibbling at the Margins of Cancer

Multiple Sequential Biopsies now Standard of Care in NSCLC

Gregory Otterson, MD, Professor of Internal Medicine; Interim Division Director of Medical Oncology; Co-Director, Thoracic Oncology Program; Program Director, Hematology & Medical Oncology Fellowship Program; The Ohio State University Wexner Medical Center. Q: How has the introduction of molecular testing of non small cell lung cancer (NSCLC) altered therapy and outcomes? A: The understanding of lung […]